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MBX

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A global multi-brand beauty and personal care startup.

Winter 2014Founded 2012150 peopleSan Francisco, CA, USA
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This company has previously operated under Memebox. A rename frequently marks a pivot in positioning or product — useful raw material for variant ideas.

About

MBX (formerly Memebox) is a multi-brand beauty and personal care startup headquartered in San Francisco. The venture-backed company has raised over $190M in funding from prominent investors, including Formation 8 & Group, Goodwater Capital, Johnson & Johnson, Pear VC, Y Combinator, and other Silicon Valley VCs. Memebox operates a portfolio of beauty and personal care brands that are co-developed with strategic partners like Sephora and Ulta, using data-driven insights to identify white space opportunities in the market. The company’s products are made in Korea, leveraging the latest K-beauty innovations in the formula, packaging, and speed-to-market. MBX has offices in San Francisco, Seoul, Shanghai, and Taipei, and its brands include Kaja, I Dew Care, Pony Effect, I’m Meme, and Nooni.

Founders · 1

Hyungseok (Dino) Ha
Hyungseok (Dino) HaFounder/CEO

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