Pools (fka Withfriends)
ActivePools is a memberships platform for event organizers
This company has previously operated under “Withfriends”. A rename frequently marks a pivot in positioning or product — useful raw material for variant ideas.
About
Pools makes it easy for art, music, and other cultural communities to build memberships around their events. Inspired by the same methodology that museums have used to grow support, the platform leverages the checkout of tickets sales to upsell attendees into a membership with automated discounts, advance access, or members-only benefits.
Founders · 1
Dedicated to building creative, diverse, and sustainable communities. Started off organizing underground music spaces in New York, rose in the international arts community. Watched a lot of inspiring and historic projects and small businesses close in NY despite having record community support. Founded Withfriends to try and solve the obstacles behind running the independent art, music, and activist spaces that make cities special.
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