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Quell

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Get fit fighting your way through a fantasy world.

Summer 2020Founded 202040 peopleLondon, England, United Kingdom
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About

Quell is an immersive fitness game where players get fit fighting their way through a fantasy world. Our low-cost wearable uses smart resistance bands to guide you through an exciting, effective combat workout at home. We’re Peloton meets gaming at 1/10th of the price

Founders · 4

Cameron Brookhouse
Cameron BrookhouseFounder
McKinsey

CEO of Quell. Ex-McKinsey consultant turned design engineer. Passionate about making boring things fun.

Lorenzo Spreafico
Lorenzo SpreaficoCo-founder, COO

Quell Founder and COO. I like making products that improve people's health and wellbeing. Previously a Product Designer.

Douglas Stidolph
Douglas StidolphFounder

Founder & Business Director at Concept80 | Co-Founder & former CMO/COO at Quell | Start-Up Adviser at UCL & UBC | Ex-Red Bull --- I've founded businesses in the gaming, fitness and professional services sectors, with other start-up experience across fintech, sports retail and B2C/C2C marketplaces. Hosted a series of remote work/adventure retreats in 2016-20 for founders and Fortune 500 leadership teams based around philosophy of 'Development Through Adventure'. Love to ski, bike and kitesurf!

Martin Tweedie
Martin TweedieFounder
Oxford🎓 University of Oxford

I spent 10 years studying Materials Science at the University of Oxford, initially as an undergraduate, before building novel sensor technology from graphene and other 2D materials as a graduate student. Quell brings together my technical background and interests in gaming and fitness (although we still haven't worked out how to work graphene into this project...).

ConsumerConsumer ElectronicsHardwareMachine LearningSports TechFitnessGaming

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