Sparkles

Active

Make everyone on your team an engineer

Winter 2026Founded 20251 peopleSan Francisco, CA, USA

sparkles.dev ↗LinkedIn ↗X ↗

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AI insightcan contain mistakes

AI Code EditorSaaSNon-technical team members, marketing, productHigh competition

Moat

GitHub integration + team collaboration without Git knowledge; makes non-engineers productive on codebase.

Key risk

Competing against Cursor, Copilot, traditional IDEs; enterprise adoption friction.

Why now

LLM coding capability strong; teams want non-engineers to ship code; AI-assisted dev mainstream.

Competitors

Cursor, GitHub Copilot, Lovable, traditional IDEs

↻ Pivot / rename signal

This company has previously operated under “Litmus”, “Flics”. A rename frequently marks a pivot in positioning or product — useful raw material for variant ideas.

About

Sparkles is like Lovable for existing projects, so even Sharon from Marketing can change the button styling on the front page without going back and forth with the dev team. Someone technical connects their GitHub to Sparkles, sets up the repository and environment variables, and then anyone on the team with a @yourcompany.com email can log in on Sparkles and create pull requests without needing to know what Git is.

Founders · 1

Ai Daniil BekirovFounder

OpenAI🎓 University College

20 | 🇺🇦 I dropped out of University College London to build Sparkles (W26). Previously worked at Iterate.com (founded by Jonas who was previously the co-founder and CTO of Monzo. Backed by OpenAI, Index etc.) and StructuredAI (F25)

LinkedIn ↗X ↗

B2B Engineering, Product and Design

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