ANORIA

Active

The first wearable that reads your emotions to enhance your EQ.

Spring 2026Founded 20265 peopleSan Francisco, CA, USA

AI insightcan contain mistakes

Emotional Intelligence WearableHardwareConsumers focused on mental health, performance, emotional wellnessMedium competition

Moat

Novel emotion detection sensor; proprietary ML; personal data network effects.

Key risk

Sensor accuracy and privacy concerns; unproven consumer demand for emotion tracking; competition from Oura, Apple Watch; health claims regulatory scrutiny.

Why now

Mental health awareness rising; wearable adoption mainstream; AI capability for emotion inference improving.

Competitors

Oura Ring, Apple Watch, Whoop, mental health apps

About

We've spent decades tracking everything. Sleep. Recovery. Steps. All proxies for how we feel. Performance is 90% mental. And yet no one has built the feedback loop for our emotions. We close that loop by designing a device that understands how you feel, tells you why, and what you can do about it. Emotional intelligence becomes trainable, so you can better connect and create with those around you.

Founders · 1

Michael BelhassenFounder

Apple

Ex-Apple Hardware Product Designer. Recently led the design of the iPhone 17 Pro Enclosure. For the last decade I've been obsessed with one question: can human emotion be scientifically understood and measured? Now building the world's first wearable that reads your emotions to enhance your EQ.

LinkedIn ↗X ↗

Consumer Consumer ElectronicsArtificial IntelligenceHardwareMental Health TechConsumer Health ServicesConsumer Products

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