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InstaAgent
ActiveScale marketing campaigns across hundreds of personas
Spring 2026Founded 20256 peopleSan Francisco, CA, USA
AI insightcan contain mistakes
AI Multichannel Marketing AutomationSaaSDTC consumer brands and CMOsHigh competition
Moat
Proprietary personas engine and creative generation at scale difficult to replicate; performance data creates feedback loop.
Key risk
Heavy dependence on Meta/TikTok platform changes; creative saturation across DTC segment.
Why now
Brands seeking efficiency in performance marketing amid rising CAC and algorithmic CPM pressure.
Competitors
Metrical, Pencil, Maroofy
About
InstaAgent helps consumer brands scale a single campaign across hundreds of specific audiences on Meta and TikTok, each with its own content, voice, and targeting. Traction: $1M ARR in 10 months. From one brief, we create personalized creatives, distribute them through paid channels and niche social accounts, and use performance data to learn what works, scale winners, and improve every campaign.
Founders Β· 2
Kyle WongCo-Founder & CEO
Repeat Founder (1M+ users in 1 month) | Ex-GS China TMT | Triple Major @Cornell
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