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Juxta

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Building a GPS alternative 100x more powerful with no hardware needed.

Summer 2025Founded 2024San Francisco, CA, USA
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About

Juxta is creating the first Universal Positioning System (UPS) โ€” a GPS alternative that can monitor movement anywhere on earth with no new hardware, minimal internet connection, and remote deployment. Using custom machine learning models and a first-of-its-kind synthetic fingerprinting technology, Juxta can make any indoor, outdoor, or underground space location-aware in minutes for a fraction of the cost of any other geospatial technology. Juxta's UPS can be leveraged across industries โ€” from securely tracking soldiers in combat zones to providing offline positioning for robots to offering asset tracking in warehouses and ports around the globe.

Founders ยท 1

John Ferrara
John FerraraFounder

Prev. Northwestern data science + journalism; CEO at Juxta, working to create the next frontier of asset and personnel tracking!

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